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Case Study - The Smile Calling App

The Smile Calling App is a groundbreaking mobile application designed to revolutionize long-distance communication to Nigeria from the diaspora. It offers an affordable and efficient solution for users to connect with their loved ones and business contacts in Nigeria, bridging geographical gaps and fostering meaningful connections.

Client
Smile
Year
Service
Telecommunications

Overview

This case study delves into the origin, development, adoption, and impact of the Smile Calling App, shedding light on its journey from concept to reality and its positive influence on bridging communication gaps.

What we did

  • Conceptualized and developed the Smile Calling App.

  • Conducted extensive user research to understand the communication needs of the Nigerian diaspora.

  • Designed a user-friendly interface for both Android and iOS platforms.

I've tried various calling apps, but Smile Calling stands out. It's affordable, and I can talk for hours with my friends back home. Plus, the app's updates keep making it better!

Emeka A
Customer
Downloads worldwide.
1 Million
Average user rating
4.5
Users
50 Countries

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